• Alex Ricciardi

Usage Funnels with Warby Parker - 03/24/2020

Updated: Jul 14, 2020

My SQL Practice Project From:

Codecademy Data Science course SQL Analyze real Data with SQL section

Usage Funnels with Warby Parker

Warby Parker is a transformative lifestyle brand with a lofty objective: to offer designer eyewear at a revolutionary price while leading the way for socially conscious businesses.

Founded in 2010 and named after two characters in an early Jack Kerouac journal, Warby Parker believes in creative thinking, smart design, and doing good in the world.

For every pair of eyeglasses and sunglasses sold, a pair is distributed to someone in need.

In this project, I analyze different Warby Parker’s marketing funnels in order to calculate conversion rates.

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